Stefan Töpfer
CEO & Chairman of WinWeb
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I'm passionate about very small business, it's positive impact on personal lives and for local communities. Reducing small business failure is my aim and
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Archive for March, 2007

Discovering Your Niche

By Kathie Thomas on Mar 29, 2007

As the virtual assistant industry grows and develops VAs are beginning to discover that they either have a passion for a particular area, or they need to find an area to get passionate about. Whilst many do run ‘generalised’ businesses and offer services to a wide range of clients, many are finding more satisfaction in specialising in a particular service or industry type to provide a service to. My own interests have related to Association Management and servicing Public Speakers and Business Coaches.

Enter Beverley Neil who is an internationally accredited and certified resume writer. She has also been a winner and finalist in international awards for resume writing. Beverley has written a course designed to teach VAs how to become expert resume writers and who better than Beverley to teach you?

So, if you’re interested in exploring this niche area to expand your VA business, why not visit her site detailing the course at ResumeWritingCourse.com. KMT

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Suitable or Eligible?

By Kathie Thomas on Mar 28, 2007

I was listening to someone speak recently about recruitment and how people who apply for jobs think they’re suitable for a role, but would the employer actually think they’re eligible? I had to think about that. ‘Suitable’, according to the Collins English Dictionary means ‘appropriate, proper’. ‘Eligible’, according to the same dictionary means ‘fit, worthy, or qualified’.How often do we hear about someone who has decided to become a VA because they have a computer, internet connection and know how to type? (I have heard of some that couldn’t even type - just tap the keys). In this case they have the appropriate or proper equipment to operate a VA business. But, how fit, worthy and qualified are they?

It is true that there is much ‘on-the-job’ learning in becoming a VA but it is becoming considerably easier today because there are so many who have already trodden the path, and can help hold the hand of a newer VA. I don’t mean telling them what to do every step of the way, but I do mean that through the various VA forums and networks there are always willing members keen to give you pointers to help you in the right direction. And then there are a number of VA trainers and coaches today, and some institutions that have been established to give qualified training for this particular industry. Check out Essential Tools for VAs on the menu of this blog for a list of VA groups. And if you’re interested in training, shoot me an email for details.

So, if you’re planning to take this new journey, are you suitable or eligible for the VA role?
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Virtual Assistance Defined

By Kathie Thomas on Mar 27, 2007

Recently there's been a number of articles on news type websites and posts on blogs about what it takes to be a Virtual Assistant or what a Virtual Assistant actually is.

If you believe the news type websites and all the advertising hype, it's anyone who has a computer, can type a little and has an internet connection. It's promoted that to set up is very cheap and almost anyone could become a VA.

And there are many out there who still don't know what a VA or Virtual Assistant is, so let me enlighten you, the reader!

A Virtual Assistant is someone who operates from their own office (usually a home office but not always) and provides virtual office type support to their clients. They usually don't see their clients face-to-face, although some services provided requires that does need to happen. VAs are usually someone with a minimum 5 years experience in office based work, the corporate world, bookkeeping, computer troubleshooting, graphics design, web design and a heap of other computer based skills. Whilst initially those who had a strong secretarial background embraced this new industry as their career path, the reality is there are many now operating as VAs or VPs (Virtual Professionals) who do not have a secretarial background but might have worked in Human Resources, Banking, other financial institutions, engineering, IT and heaps of other types of business. The emphasis is on 'assistance' - the VA is providing assistance to a business owner/operator and providing the support they need so they can focus on the things that bring in the money, not the things that need doing daily to keep it operational.

For anyone to set up in this type of business the fact remains that there are costs involved, computer equipment, software, furniture, insurances, advertising, some ability to manage and run a business and so on. The software is important - they really need to know and understand it - no client wants to be paying for someone to learn how to do something when they should already know, particularly if they're promoting that type of service.

Is it true that some VAs charge only $10USD an hour and others over $50USD? The answer is 'yes' and 'no'. Those charging at the low end of the scale most likely are hobbyists looking to earn some extra money at home and have some idea of how to do what they're promoting. Very few at that price range are serious about building a business and developing it, and their skills. Those who charge at the higher end are highly skilled and most likely worked in Senior roles in the corporate world before setting up business. Many others are middle of the range - $25USD - $45USD and again, are working at building their businesses and increasing their skills range.

You do pay for what you get, or should I say you will get what you plan to pay for. But remember, that paying someone who is at the higher range will save you a lot of problems - you are not paying for an employee and all that means in the way of insurances, taxation, etc and you are paying for experience and skill. Someone at the lower end scale will mean you'll need much more input into the work that is produced and will need to be following up, checking and correcting things - based on my own personal experience of what I've seen take place in the industry.

The following articles will help those looking for more information on this industry:

Business Operator or Employee?

Not Cash Poor Nor Skills Poor

Advice to those seeking to use a VA


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What can winweb do for you?

By Jason Holden on Mar 14, 2007

It struck me today what incredibly good value for money the winweb new pricing structure offers, don’t get me wrong it was well priced before, but now …

For £119.88 per year for a single user licence you get a lot for your money, mind you always have, and that’s when I realised, you get so much with winweb I am sure a lot of people out there don’t realise what it can do to help them with their business or how it can help them get their business up and running.

I know I am often told about features I didn’t know existed, so I thought over the coming weeks, and depending how much more I discover it can do, the coming months, I would look at winweb and how its business infrastructure can help you by looking at all it does.

I would welcome input from other users on features you have discovered that others may not know about, or if you are a user who is not getting the full benefit then let me know what you want covered, and lets see if together we can’t unlock the true potential of the winweb business infrastructure together.

One reason many small businesses fail is a lack of structure to their business, winweb is offering you that structure, it is  already packaged and priced at the ‘incredible’ value end of the market.

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Employment legislation headaches

By Jason Holden on Mar 13, 2007

In my posting ‘Barriers to growth’ I covered employment regulations being the second barrier to growth, second only to taxation.

It’s true that many small businesses find it difficult, if not near impossible to comply with all the regulation that is placed on them when employing staff, and I dare say, most will fall foul of some legislation along the way, not intentionally, but through the shear amount of legislation that comes with employing someone.

The cost of using a solicitor to draw up a contract of employment, or using an outsource company to deal with the ‘HR’ side of your business is probably not in your budget, but you need to ensure you get it right, but how?

Well the other day I came across Your e-Personnel, well I should say I came across the advert I cut out from one of the business magazines I read.

The idea of Your e-Personnel is that for a low price it will produce personalised contracts of employment, personalised offer, disciplinary and other letters. It also keeps full personnel records and much more, take a look at the site and see for yourself.

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