Stefan Töpfer
CEO & Chairman of WinWeb
Email Me
I'm passionate about very small business, it's positive impact on personal lives and for local communities. Reducing small business failure is my aim and
that of WinWeb's services.







Subscribe


Email notification,
enter your email address below



Archive for the 'Office - IT' Category

Small Business Technology News Round-Up - 02/05/2008

By Stefan Töpfer on May 02, 2008

Here is this week’s round-up of technology news small business owners may find informative, useful or entertaining: 

1 Comment » | Trackback | Share This

I’ve got a dongle, I’m mobile.

By Stefan Töpfer on Apr 30, 2008

three_logo_purple.gifA few weeks ago the good people from the 3 Network (Hutchison 3G UK Ltd.) sent me their new USB dongle for my laptop, an Apple MacBook Pro. This happened just when I wanted to change from my current mobile broadband provider anyway, so just in time.

I have to say I’m pleased, very pleased with the performance of this little unit and for once feel always connected to the Internet. Some of the postings to this blog over the past week have been made using this little device and it helps me utilizing every minute of otherwise useless time on a train or waiting somewhere else.

For anyone working in a mobile capacity, having a broadband dongle is a must and using the 3 network is fast, certainly much faster then my old provider. More importantly having this kind of technology will improve your productivity in several areas:

  • You can work from anywhere, you can take your work home and be more with your family;
  • it really makes our OnlineOffice even more valuable since it’s all online;
  • it makes you and your business more accessible, by providing a better client experience;

But don’t take only my word for it, go to the 3 mobilebuzz website and see what other people say. I have written about the 3 Network before and praised them for their deal with skype, their current mobile broadband offering is another step in the right direction for mobile data services.

I’m a happy client, well done 3. — ST.

Disclaimer: I was sent this dongle to test by the 3 Network free of charge, but I will be taking out a subscription after my free trail period is finished.

UPDATE: The 3 Network have cut the price for their dongle in half, so from tomorrow you can get the dongle for £49.99, even less reason not to get one.

No Comments » | Trackback | Share This

Apple is like Australia.

By Stefan Töpfer on Apr 30, 2008

On our flight back from Australia, fiddling with her PowerBook laptop, my wife said to me out of the blue: “Apple (computers, iPod, IPhone, etc.) is like Australia!”

Now here was a comparison I had not heard before. She explained it this way, when ever I want to do something no my computer I think where would it be if I had designed this PowerBook computer and there it is, easy. When ever I want to do something in Australia, I go and talk to people and there you go no problem done. She then carried on and said, “you try doing that in Europe or the US - everybody is stressed, miserable and our political correctness is slowly driving me up the wall.”

And indeed a few weeks ago I read in “The Age” - a daily paper in Australia - that in Europe and the US about 70% of people had a negative outlook for the future, about 20% a positive outlook and the rest didn’t have an outlook.

In Australia, these figures are reversed, over 70% of people have a positive outlook and it shows in everyday life, the whole society is more friendly and less stressed - why is that? I wonder if Australians are really aware of this fundamental difference? Here people are still interested in improving things and have this “go and get ‘em” mentality, while I fear we in the US/Europe often only care about making money fast, we are often not interested in building long lasting value, but have this “quarterly” outlook in life. This kind of behavior my yet come to haunt us, as it has a profound social impact.

As far as Apple products are concerned this is a pretty big endorsement too. It translates - for me anyway - into, “I have less stress in using this computer, in comparison to all others.” Why would that be so? I believe it to be the outlook of people like Steve Jobs, who clearly does not think about himself first, but his company and he is not motivated by making more money, but by moving things forward.

To bring this down to a simple denominator - I guess you could conclude, that chasing the money makes us stressful and ill, chasing a vision is fun and therapeutic.

So I guess, she is right: Apple is like Australia. — ST.

No Comments » | Trackback | Share This

I’m happy to announce that WinWeb’s OnlineOffice has become even more affordable for small business and start-up business, like SOHO-, SME, SMB-, Micro-, Lifestyle-, Home-, DIY-, Hobby-, Boomer- or Personal business, like professional, contractors, freelancer, self-employed, sole-trader and virtual assistants from today.

From today the monthly subscription will be £ 9.95 / US$ 19.95 / € 14.95 / AUS$ 24.95 per small business. We no longer charge per user, but per business. For each business you can add up to 15 users and an unlimited number of quick-switch links to your and other businesses, including your accountant or book keeper.

OnlineOffice will give you access to:

So there is even less reason not to start your own business and give it a go. All this comes with our 24/7 live support. OnlineOffice is a complete small business infrastructure, which lets you run your business from anywhere and anytime.

There is a 30 day trail period, so give it a go. ST.

No Comments » | Trackback | Share This

Introducing :- The Home Business Archive

By Stefan Töpfer on Jan 15, 2008

You must be getting bored with reading my blog, my ranting on about outsourcing, cost-contol, OnlineOffice, bootstrapping, work-life balance and so on. To solve this problem for you, I thought I will now and then introduce a new blog to you. To make things as painless as possible for me, I will have the owners of these blogs tell you themselves about the blog and themselves.

First up Tom Lindstrom - Editor, The Home Business Archive:

        My name is Tom Lindstrom, and I run The Home Business Archive. I thought I would
        tell you what my blog is all about and why I have created it. I was given this
        great opportunity to tell you my story by Stefan Töpfer from The Small Business Blog,
        Thanks Stefan!

        I became unemployed in early 2006 from my job as a system engineer, and had no idea
        what I was going to do. There was no possibility to get a normal day job and finally
        after feeling sorry for my self I decided to start my own online business because
        I had read on the internet that making money online would be very simple and easy.
        It had to be true, right?

        Obviously, no magic trick worked, and no “one million dollars by tomorrow-special report”
        either, and that‘s no secret. After searching on marketing forums and talking to people
        who are really making money online I finally started to see results. I realized that
        making money online requires a lot of work and effort. The results would not be instant
        either.

        I decided to put all the marketing strategies that works for me in a blog so other
        people also have a fair chance to earn an income online. As I see it, you can not
        completely rely on your job income in todays world, you need an additional source
        of income.

        My blog contains almost 150 home business and marketing articles,links to proven affiliate
        programs, reviews of excellent marketing products, Web2.0 powerlinking and bookmarking
        strategies and free marketing ebooks. The blog is updated regularly with fresh up-to-date
        information. Today the blog has a Google Pagerank 4 (PR4) and receives over 25.000 unique
        visitors per month and rising.

        It is possible to make a full-time income on the internet, but it is important to
        understand that it will take time and you need to work and invest some money too.
        Just keep trying and never give up!

        Please visit The Home Business Archive, leave a comment on your favorite article, and
        you will get a valuable link back to your site. I have removed the “no-follow” tag.

        Tom Lindstrom

1 Comment » | Trackback | Share This

Q&A: Free or Paid For Webhosting?

By Stefan Töpfer on Jan 09, 2008

I think it is clear that all businesses today - big or small - need a website, which has to be hosted. You will find some options here, you can go for the free hosted website or you can can go to a web-hosting company and pay for the service.

Nothing in live is free - so the “free” hosted website will be advertising financed. Maybe you do not care that your website is full of ads for other and sometimes competitive services, than you could consider this option.

If however you want the visitor to read and concentrate on your products and services you need a website without distractions, i.e. advertising. A website is like a billboard, you have 20 - 30 seconds to get someone interested in your services, if they get distracted by ads for 20 seconds, you’re left with 10 max. - I guess you can do the math yourself. There are many web-hosting companies out there who give you good value for money, or you could use WinWeb’s - All you need to run your business! offer.

In my opinion free web-hosting on the above basis is no option for a serious small business owner. ST.

3 Comments » | Trackback | Share This

Get Small Business Blogging with WinWeb!

By Stefan Töpfer on Nov 19, 2007

As part of our OnlineOffice we offer web-services like web-hosting, email, online shop, online file-store and a wordpress blog. Blogging is most certainly the most inexpensive and direct way to communicate with possible customers, you can

  • blog about your products and services; explain certain aspects better;
  • blog about your company and your business mission;
  • blog about your industry, comment on development and differentiate yourself;
  • blog about case studies to do with your product and services.

In other words communicate with others on the internet and market your small business. There are many hosted services out there, which are more or less easy to use. Our approach has been to make the blog a plug-in to the basic web site you can setup without any IT skills. With our free 24/7 live support we can help with any issues, should you have any. problems.

For me blogging is a bootstrapper technique to attract new business without having to spend any more money. In the mid-ninties I used to tell people to get a web-site, today a web-site should be standard for any small business and a blog a must if you want to succeed in the future. You may believe that blogging is all about attracting global audiences, when in reality you can use blogging for very local markets, too. It certainly beats sending out leaflets and it is better for the environment.

If you have a story to tell, tell it - nobody else is going to do it for you. ST.

6 Comments » | Trackback | Share This

New Small Business Startup Idea: Coworking Space

By Stefan Töpfer on Nov 14, 2007

It may be that you have some spare space in your house, out-building, or you even a whole house, you can’t or don’t want to sell or rent out, then you could generate income by setting it up as a coworking space, a coworking wiki-site explains it like this:

Coworking is cafe-like community/collaboration space for developers, writers and independents.
Or, it’s like this: start with a shared office and add cafe culture. Which is the opposite of most modern cafes.

All you need is tables, chairs, a WI-Fi setup and apparently a coffee machine and you are in business. But remember you will have people in your house every day, so make sure you are OK with that, before you start. Have a look at the website for coworking to get some more ideas, or read the blog.

It will be a great place for working, socializing, and getting ideas and help from others. ST.

NOTE: If you have any problems with setting something like this up, give our 24/7 live support a “click“, they can help you.

4 Comments » | Trackback | Share This

Twitter, better late …..

By Stefan Töpfer on Nov 13, 2007

Twitter I joined Twitter.com, well I have been signed up for some time now, but with a friendly push from Shama, I’m using it since yesterday. It allows you to stay in touch with colleagues and friends while on the move or on your desk.

It is an electronic messaging service, that works on the web and on your mobile via SMS - you get charged your standard SMS rates - so if you have an unlimited package, this is a great service.

On my new iPhone - I’m an Apple junkie, with occasional supply problems - I can use the ThinCloud web-client for Twitter, thanks to O2 for free, that is really good.

It could be a great marketing and networking tool, that is the idea anyway. I found some friends already, Stuart Jones is “Focusing on the important rather than the urgent!”, or at least he was on Oct 15, 2007.

The jury is still out on how much of a business tool this will be for me, so we’ll see. You can twitter me anytime, I’ll try to be as twitter-able as possible. ST.

No Comments » | Trackback | Share This

New Small Business Idea: Local News Portal

By Stefan Töpfer on Nov 12, 2007

With all the new mobile gadgets, with Wi-Fi and free data service, it is obvious that more and more people will consume their news and information electronically. This has been happening for some time now. Local news is still harder to come by, but you could change that with this little business start-up idea.

You could get some pre-designed portal software, blogging software or a forum to set up your portal and then write about local events, with things like this:

  • Live events - like Live Jazz in the local pub,
  • New Business launch - write about the company, people and products;
  • Evening Classes - anything from cooking to phontography;
  • Club News - what time they meet, run a prifile.
  • For Sale Section - from paperclips to houses and cars

You get the idea, there are many more events you could report about. Take leaflets around to get it started and then get revenue from ad’s of local businesses, clubs, for sale ad’s, and get paid for event announcements. Have a look at your local paper that will give you some idea, what people want.

It will get you involved in many areas of your community you didn’t even know existed, get you out of the house, make new friends and earn you some money - what else can you want. One day Google may pay you some money to supply local news to them, who knows?

There is money to be made in each locality, be the first and hog the niche first. Work from home, keep it cost effective, then the set-up should be about $150/£75 and the monthly cost no more than $20/£10, assuming you have a phone, computer and broadband. ST.

NOTE: If you have any problems with setting something like this up, give our 24/7 live support a “click“, they can help you.

3 Comments » | Trackback | Share This
Close
E-mail It