Stefan Töpfer
CEO & Chairman of WinWeb
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I'm passionate about very small business, it's positive impact on personal lives and for local communities. Reducing small business failure is my aim and
that of WinWeb's services.







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Are You Dreaming About Your Small Business?




According to a Staples, the office supply people, survey of 300 small business owners, 51% dream about their business. Seventy per cent of these “dream-workers” reported that they get ideas and find solutions to their small business problems, while dreaming.

Dreams - alpha brainwaves - can allow us to learn while we sleep. This is especially true if we can become “lucid” during our dreams, which means we know that we are dreaming.

In 2003 the British bank NatWest generated a different survey, in which 72% of 1,000 respondences had work related dreams. 48% reported waking up in a cold sweat - not surprising really, must have been a dream about banks!

This gives new meaning to, “It’s all in your dreams!” ST.

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5 Responses to “Are You Dreaming About Your Small Business?”

  1. John Peden
    http://studentpreneur.blogspot.com


    Said on

    Interesting statistics but I’m a little confused as to why Staples would be conducting it!

  2. Emily Coltman

    Said on

    That’s a very fair point!!

    I dreamed last night that I’d gone on a business trip and forgotten my plane ticket… so this morning I got up and instead of leaving my plane ticket for next week’s business trip lying on the printer, I put it with my passport.

    Now I’m very unlikely to leave it behind!

    M

  3. Phil Connolly
    http://www.spreadsheetsdirect.com


    Said on

    To get to the dream stage would be nice. My brain’s started to go into overdrive just as I’m trying to get to sleep.

  4. Theresa Cahill
    http://www.molten-marketing.com


    Said on

    Too true about dreaming about work. When my workload becomes overwhelming, I actually tend to “work through the night” so to speak. Waking up as if there was no downtime between days. Too bad we’re not truly productive in our dreams, imagine what we could get done :)

    Enjoyed my visit, thanks!

  5. Stefan Töpfer
    http://www.winweb.com


    Said on

    Well, the question is some ask is, if we are not really VERY productive in our dreams?

    My answer would be yes we are, since it would not be the first time, I woke up in the morning and had a solution to a problem that had been bugging me for days.

    Thanks for all your comments.

    Stefan

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