Top 5 Tips for Giving a New Business a Kick Start

The top 5 tips weekly post is always full of hints and tips for small, home & micro business owners.

• Start to build a buzz about your business and what it can do.  Host a big launch event and get the all movers and shakers to attend.
• Create a website that will inform visitors all about your product or service.  You can then direct all enquiries towards your website.
• Build a brand.  Have a consistent logo across your business card and company stationery.
• Make your first sale.  This is an important milestone and will set you on the right path.
• Take testimonials from all your early customers to start building credibility for your business.
  

If you have additional tips, please share them in the comments section.

7 Responses to “ Top 5 Tips for Giving a New Business a Kick Start ”

1. Mike Rogers
   
   Said on March 1st, 2010 at 2:58 pm

   I’d like to add webinars. We have been using them successfully to attract new customers and site visitors.

2. Emily
   
   Said on March 1st, 2010 at 11:51 pm

   Have complete and utter faith in what you are doing… they only way you will succeed is if you believe in it. You can’t pay someone else to do that for you.

3. Adrian Swinscoe
   
   Said on March 2nd, 2010 at 11:41 am

   Hi Stefan,
   I think the most important tip is point 4: ‘Make one, sell one’ as everything will flow from there….social proof, testimonials, buzz etc

   Adrian

4. Robert Chiswick
   
   Said on March 3rd, 2010 at 12:34 pm

   What about launching a social website presence such as Facebook and/or Twitter and start engaging with customers? This will build your brand, increase your website exposure and drive traffic to your website.

5. Liz
   
   Said on March 4th, 2010 at 4:37 am

   A press release is always a good option too.

6. Nicole Welsh
   
   Said on March 4th, 2010 at 6:44 am

   I would say that the most important thing is marketing which is targeted to the particular segment of customers who would buy the product or use it. The size of the business does not matter, the techniques of the marketing used does not matter as well, what matters is that through marketing you product should become popular among customers and one should do that patiently and with zeal.

7. Graeme Davidson
   
   Said on April 16th, 2010 at 10:33 pm

   Personally, I would say having a very strong business development manager would help you the best along with a full marketing strategy to help kick start the new business. Use all methods of social media to spread the work about what your company does and get as much coverage as possible this way. It’s relatively inexpensive and can be very effective is used the correct way (and there are many examples of companies misusing social media!).

   It is such an important point that you make about gaining testimonials from your first customers, but I also think those customers should be asked about their contacts in their industry and see if you can sell to their contacts. An excellent way for quick growth – recommendations!

   Great post nevertheless – you got me thinking on a Friday night

   Graeme Davidson

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