I often refer to “bootstrapping“, when I talk about small business, you may very well be asking “What the hell is bootstrapping?” To put is simply, bootstrapping is the art of running a small business with no or very little money and/or funding.
So if you are thinking about starting, growing or running your small business, like SOHO-, SME, SMB-, Micro-, Lifestyle-, Home-, DIY-, Hobby-, Boomer-, Professional-, Personal businesses, but are worried about if you can be successful, worried about failing, worried about giving up your job, etc. than bootstrapping is for you.
Especially if your aim is to build a personal business, like contractors, freelancer, self-employed, sole-trader and virtual assistants, working from home, creating an income and keeping it small and manageable, then bootstrapping is definitely for you. There are more than 18 million small and home businesses in the US alone, self-employed working is gathering pace in all areas of business. If you look around you you will most probably know many people working from home, or doing contract work, freelancers and so on.
One very unpleasant outcome of a small business venture is the failure thereof. Bootstrapping will mitigate any fallout from a business failure. Remember that business success often comes with experience and experience comes form making mistakes - bootstrapping will allow you to make mistakes and recover from them.
Here are a few bootstrapping facts to consider if you wonder if bootstrapping is for your:
- Bootstrapping is a fast and the best way to build a solid small business, because you are starting with sales as your priority task - that creates cash-flow and keeps your small business alive.
- Bootstrappers don’t waste their money - they make money. They understand that cash is king and should not be wasted on old style advertising and marketing - there are better and almost cost-free ways to promote your small business.
- Bootstrappers don’t waste time with long business plans they start their small business immediately. Cash-flow, SWOT, list of goals and they are in business.
- Bootstrapping is the lowest risk strategy to start a business, you can start your business with a Small Business Infrastructure for about $20 / £10 per month, get ready in peace find customers in your spare time and build your business on the side.
- Bootstarppers don’t follow the herd, they use unconventional thinking to move forward and succeed.
- Bootstrappers focus on their business goals, outsource and build networks to grow their small business.
It is never too late to start with bootstrapping even if you have been running your small business for years. So have a look at it and build a stronger, more secure small business for yourself.
When are you going to start bootstrapping? ST.
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on Monday, October 1st, 2007 at 9:02 am and is filed under avoid growing pain, plan your business, grow your business, do cost cutting, be successful, do a SWOT plan, bootstrap, Small Business / SOHO, Start-Up, Entrepreneur, Small Business Infrastructure, start-up in business, Outsourcing.
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Said on October 1st, 2007 at 3:40 pm
With bootstrapping, if the business fail it doesn’t really hurt that much because you start with just small capital and it can be replace in no time unlike in multinational companies once it fails everything will be affected from the shareholders to employees.
Of course we wouldn’t want our business to fail, SME or multinational, we want our business to grow but running a business also means you are ready for the possibilities of failing. It is just a matter of following your business plan.
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Said on April 10th, 2008 at 11:10 pm
the internet has allow the bootstrapper to go to a whole new level. It does not mean you can’t realise real profits either.
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Said on April 20th, 2008 at 9:12 pm
Bootstrapping is great also because with success does not come huge expenses that can’t be endured with the ups and downs that come with any industry. The choice to remain low cost is a smart one.
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Said on April 22nd, 2008 at 12:53 pm
Another good point is that without business financial commitments you can concentrate getting the sales to grow your business without the worry of paying the bills. This is especially the case if you start a home business.