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http://www.arenaflowers.com/blog
Said on March 27th, 2008 at 7:12 pm
The SFA may be confident about the ongoing prospects but, if you work in the business that I do (flowers), it’s a bit of a scary time at the moment - we get a lot of traffic from the US (which is hurting due to credit crunch and the weak dollar due to slashed USD interest rates). Our own currency has slid painfully against the Euro for similar reasons, but we buy our flowers in Euros so that’s cost us a huge amount. The UK economy in general is cautious due to the reverberations and concerns about the tax burden. And half our business comes from London, which is hit by the same pain of the credit crunch and all the associate fall out. Interesting times!
http://www.winweb.com
Said on March 27th, 2008 at 8:50 pm
Will,
I hope you can scale your business in terms of overheads and maybe you could find new markets.
I would love to rite about you - giving you some publicity - and maybe help some others in the process, let me know what you think.
Stefan
http://www.arenaflowers.com/blog
Said on March 28th, 2008 at 12:23 pm
Hi Stefan
Absolutely, I agree with what you say completely. We are always looking for ways to add incremental revenue off our existing fixed cost base and web site development, as well as look for new markets that we can enter, all while preserving the ethos of the business - namely a great product, at a great price, with a slick user experience and good ethical credentials.
More than happy to help sharing what we’ve been through and (most importantly) what we’ve learnt, if you think it’ll be of interest to your readers. I’m amazed how much I’ve learnt in the 18 months since we launched Arena…I’m surprised my brain hasn’t exploded with all the information being packed in!